Meet Viviana Laboy Your Local Matchmaker to All Things Senior
305Senior is a locally driven healthcare referral hub founded by Viviana Laboy, a trusted professional in senior care navigation. With years of experience working alongside case managers, discharge planners, and senior service providers across Coral Gables, Pinecrest, and greater Miami-Dade, Viviana created 305Senior to simplify access to reliable, compassionate care.
We don't just list providers-we build real relationships with them. Every referral we make is based on local expertise, professional reputation, and a deep commitment to serving seniors and their families with integrity.
At 305Senior, we believe that growing older should come with more support -not limitations. That's why we've made it our mission to connect seniors, caregivers, and families with wellness products and home solutions that promote independence, safety, and comfort. We're more than just a marketplace.Â
We're a trusted resource dedicated to improving everyday life for people aged 55+ by offering access to innovative tools-from reusable heat therapy to fall detection systems and wellness patches-all selected with the needs of older adults in mind.
VIVIANA LABOY
Founder, CEO of 305Senior
Our Mission
305Senior is dedicated to helping seniors live safely and independently by offering trusted wellness products and smart home solutions that are easy to use, effective, and thoughtfully curated for aging adults and their caregivers.
Our Vision
Our vision is to be the trusted hub where seniors and families find simple, reliable tools that support aging in place-empowering older adults to live with dignity, comfort, and confidence.